GenAI: Thinking harder
Eight creative roles GenAI shouldn't play
Product Powwow podcast
Big-picture conversations with product design and innovation leaders, hosted by Kevin McCullagh.
Foresight
We anticipate future disruptions and what they mean to product development
The Future of Mobility
10 Views on the future of mobility
My worries about the rush to go electric
EVs and the infrastructure they need are not ready yet
Designing for uncertain times
Tips on how to shorten your odds on future bets
Vision
We build clear and compelling product offers
Luxury rules
The rules luxury brands live by to create and maintain their lustre
The power of design principles
Seven steers we use when crafting design principles
Designing a winning product experience strategy
How to position, harmonise and articulate your product portfolio
Leadership
Raising your internal innovation game
GenAI: Thinking harder
Eight creative roles GenAI shouldn't play
Designing a team strategy
Increasing your teams’ impact on the organisation
Towards a renaissance for design
Routes out of the doldrums
Perspective magazine archive
Back issues of our former magazine
